Mira

the creative director that says no

Everyone can make a video.
Almost nobody can make a launch video that lands.

Generation is a commodity. Direction is the bottleneck. Mira reads your brief, cuts the slop, picks the angle, and hands a render-ready prompt to the engine.

Direct a launch videoor see a sample run

01same brief, six tastes

One launch brief. Six different videos.

Stripe’s product, run through Mira six times, only the taste preset changing. Same hook tournament, same critic, six different cuts.

24s
EditorialPremium, magazine-cover taste.
24s
CinematicSlow camera, scored tension.
24s
PunchyCut hard, talk fast.
24s
DocumentaryTalking head energy. No gloss.
24s
PlayfulBright, bouncy, irreverent.
24s
MinimalStripped, monochrome, code-first.
see the full showcase· 36 trailers

02manifesto

“The first two seconds either open a wound the target user already feels, or you’ve made another launch video nobody can name the product after.”
The bar Mira reviews against.
  • 01A launch video is one thesis, sharpened, not a feature list.
  • 02The first two seconds must create a wound the target user already feels.
  • 03Specific behavior beats generic adjective.
  • 04Cutting is a creative act. Mira tells you what she cut, why, and what would have broken if she’d kept it.
  • 05Motion explains. It does not decorate.

03how Mira works

What Mira does, with whom.

The reasoning is Mira’s. The render, language, and voice are her partners. Each step is one small accountable action.

  1. 01paste a brief, or pull one from a product URL
  2. 02reads it like a director, not a parserGemini 3.1 Pro
  3. 03runs a hook tournament, one winsGemini 3.1 Pro
  4. 04rejects weaker angles, in writingGemini 3.1 Pro
  5. 05storyboards the spot, scene by sceneGemini 3.1 Pro
  6. 06critiques her own directionGemini 3.1 Pro
  7. 07hands the cleaned prompt to the rendererHera
  8. 08synthesizes the voiceoverGradium · optional

Partners are swappable. The discipline is Mira’s.

Berlin Hack demo

Mira, directed by Mira.

open video
sampletry it instantly

“Your video generator is not missing pixels. It is missing taste.”

Visual metaphor

A generic prompt box gets edited down into a clean storyboard, then expands into launch frames.

What you’ll get

5 scenes · 24s · 9:16 · anti-slop 94/100

A complete sample run, end to end.

See a sample runor write your own brief

your turn

Your launch video is one thesis, sharpened.

Mira reads the brief. Cuts the slop. Hands the prompt to the renderer.

Direct a launch videosee the showcase